. Surges in sales. Jun. Spa revenue in the USA was $18.3 billion in 2018, an increase of $700m from 2016. . 7% of companies plan to invest over a million dollars in influencer marketing in 2020. 1. Table of Contents 1. This is closely followed by Amazon, with sales growing to $28.8bn, and Pinduoduo, which will increase its sales to $16.8bn by the end of 2020. That means roughly seven out of every 10 shoppers won't complete their transactiona number many e-commerce store owners find troubling. They sell all sorts of fashion designs, mainly from branded names. With a growing market, there is no better time than now to set up your e-commerce company. NW Paid Internship Expires September 30, 2022. The growth is expected to grow to $2.53 billion by 2022. Telling Customer Retention Statistics: 91% of consumers are more likely to shop from brands who recognize, remember, and provide them with relevant offers and recommendations. We monitor beauty industry trends across the globe, from the big picture down to the category, geographic region, and store levels, based on best-in-class point-of-sale (POS) and consumer data. by Reilly Roberts. By. "With COVID-19 driving increased demand for health and beauty products, many . Beauty and Personal Care. Source: Statista, April 2022. Posted on: September 9, 2022 Apply Now. At least 96% of beauty brands have a social media account. Clean beauty 6. Alibaba is expected to achieve the greatest share of health and beauty online sales this year, with sales of $43.2bn. By 2026, those ecommerce sales will account for nearly a third of the category's total retail sales. The global omnichannel retail commerce market will likely reach $11.01 billion by 2023, and it's not surprising. Pixafy team counts over 45 talented employees who specialize in working with different e-commerce platforms like Magento, Shopify Plus, WordPress and also Drupal. The value of the subscription box market is expected to grow 72% by 2022. Bhinneka In 2022, Alibaba was the leading online retailer in the health, beauty and personal care category based on sales. As of 2019, Indonesian eCommerce revenue amounts to US$ 18.7 billion. Despite inroads of brand sites, the vast majority of online shoppers (or 70%) choose to purchase beauty goods through retailers. Seemingly every aspect of business was moved or accelerated towards a digital structure amid the pandemic, including B2B communications. Companies had expected a USD 2,750 Add To Cart Country Report Beauty and Personal Care in Norway May 2022 Beauty and personal care witnessed moderate current value growth in 2021 after a boom in 2020. According to Bloomberg, FSN E-Commerce Ventures, the entity behind Nykaa, saw share prices rise as much as 89% on its debut. 79% of smartphone users have made a purchase online using their mobile device in the last 6 months. Open Menu. eCommerce Statistics and Trends for 2022 [Infographic] Published Jan. 10, 2022. (eMarketer, 2021) China is projected to produce as much as $2.779 trillion in ecommerce sales, which is 56.8% of the worldwide total. It will no longer be enough for businesses to survive on one-time purchases. Global Spa Market Statistics The wellness and spa industry continue to complement each other as both grow to service increasing demand. we do believe that if you look at the math and statistics, e-commerce penetration is only 8%," Nayar said on CNBC's . 19% of marketers will spend $1,000 - $10,000 per year on influencer marketing in 2020, while 18% are spending between $100,000 - $500,000 per year. Interestingly, 18% of people bought personal care or beauty products online for the first time during the initial lockdown," Anil Chilla, chief digital and data officer, L'Oral India, told. Stores and brands need to create sustainable relationships with buyers. Founded in 2015 Pixafy is a relatively young New York City e-commerce agency which focuses on delivering B2B and B2C products. The e-commerce fashion industry is expected to grow to $744.4 billion dollars in 2022. Source. Monitoring the trends of beauty e-commerce shows that many companies have become experts at gathering . 2021 Social Media Shopping. The accessories segment of the global e-commerce fashion market generated a revenue around $261.5 billion dollars in 2021. The Asia Pacific region, including China, has the biggest beauty industry market share, at 46%, followed by North America at 24%, and Western Europe at 18%. China is the largest ecommerce market in the world with $792.5 million in sales, taking 33.3% of the global total. For instance, beauty influencers have also covered other areas of interest, like travel, food, and fitness. 18.48%. We forecast US retail ecommerce sales will grow 16.1%, reaching $1.06 trillion in 2022. Lauder Summer 2023 Intern, Online & Ecommerce. Key figures for beauty and cosmetics in 2021-2022 31.3%. This is what makes it one of the top 10 e-commerce sites in Indonesia. "We believe that the Covid-driven bump will not flatten future e-commerce growth," says Brian Nowak, an equity analyst covering the U.S. internet industry. MeasureChina. Beauty and Self-Care eCommerce Overview . The recently published 2019 eCommerce cosmetic trends: How European women purchase cosmetics online report from marketing and e-commerce specialist Photoslurp and market researcher Zinklar investigated shopping behaviour across the UK, Germany, Spain, France and Italy.Mobile surveys were conducted with 1,500 women aged 18+ - 300 in each country. Indonesian Market Overview: Solid & Youthful Digitally Native Middle Class Indonesia has always been known as a market with a lot of potential for eCommerce businesses. A 2018 Nielsen report showed that sustainable products could generate anywhere from $140-$150 billion in the U.S. alone. Big data 7. Unified Infotech 28 reviews 2 portfolios Visit website [ source ] Indeed, recent earnings statements reflect this, with retailers including FeelUnique and Asos both reporting surges in make-up and beauty sales. Beauty ecommerce is growing. Influencer Marketing Statistics for 2022 1. In 2015, the beauty industry in the US accounted for 32$ billion, or 8% of all sales in e-commerce. According to a survey on e-commerce conducted by Rakuten Insight, 52 percent of respondents in Singapore stated they bought food and groceries online in the past three months. 20.96%. Hence, as the skincare market falls within the . The success of its initial public offering (IPO) made founder and CEO Falguni Nayar India's richest self-made woman. Immunity from financial downturn. Open Menu. Trendier Beauty; MeasureChina; Insight; Webinars/Events [Sample] China Beauty E-commerce Skincare Market Trend (Q4 2021) Feb 2022. The Shopify beauty e-commerce stores mentioned in this article are just the tip of the iceberg. The India beauty and personal care market is expected to exhibit a CAGR of 6.5% during 2022-2027. the statistics showed a 40% sales growth in the online beauty industry. Comparing 2021 to before the pandemic, retail sales were 21.9% higher than 2019. (Australia Post) The same e commerce in Australia statistics reveal that the country's consumers turned to the internet to get the products they need, spending almost $50.5 billion in the process and increasing the nation's YOY retail sales by 57%. E-tailers' total revenue is also on the rise worldwide. Here's what's in the full report 3 files Exportable files for easy reading, analysis and sharing. With more than 4.5 million online shoppers, the e-commerce penetration rate in Hong Kong is at 59.8% in 2018 and is expected to hit 72.6% in 2022, and e-commerce sales in Hong Kong have been steadily increasing. The Este Lauder Companies Online (ELC Online) is the online division of the Este Lauder Companies, a Fortune 500 company with a vast portfolio of brands that is recognized as a leader in prestige beauty. eCommerce. Trend (Q4 2021) Feb 2022 . According to eMarketer, 52.5% of Prime members bought beauty products in the past 12 months vs. 16.9% of nonmembers. 21 July 2022 Report What consumers expect from a metaverse experience. (Nasdaq) A major issue faced by the manufacturers during the COVID-19 situation was the disrupted supply chains, especially for cosmetics, for during the lockdown . The number seemed enormous at that time. Category: Beauty e-commerce site Monthly traffic: More than 718,000 7. This is proof enough of its huge popularity and success in the world of e-marketing. According to industry estimates, the global market for natural and organic beauty products will skyrocket 158%, from $34.5 billion in 2018 to $54.5 billion in 2027. Multimedia Our experts' perspective: The global e-commerce landscape. Sources: (Statista) (Digital Commerce 360) In 2020, the eCommerce market was worth $4.29 trillion. 86% of the customers with great purchase experiences will likely buy from the same company again. This is the percentage of consumers who report having bought at least one cosmetic product online during the year 2020, making the beauty sector the 4th e-commerce market in terms of number of customers. MeasureCommerce. Sales were $180 billion in 2021. Mobile Users Have an Even Higher Abandonment Rate of 85.65 Percent "The smaller the size of the screen, the more likely a customer is to not purchase," says Barilliance. Trendier Beauty. Products. 27 Jan, 2022, 03.01 PM IST. Market Overview. If you don't know what to focus on next, we're diving into 10 examples of successful beauty ecommerce websites. This marked the beginning of a new digital phase in MENA, the "e-commerce phase." The MENA e-commerce market is worth $8.3 billion, with significant room for growth In 2017, the MENA e-commerce market reached $8.3 billion. The fledgling Indian market is expected to grow to $28 billion by then, the report said. The beauty sector had sluggish sales in 2020 as a result of the unexpected lockdown and shutdown of . The footwear market had a revenue of around $122 billion dollars in 2021. Inclusivity 2. In 2017, global e-commerce sales brought around $4.28 trillion in revenue. Clean beauty: An evolution from ingredients to ethics. Despite the global pandemic, which saw people covering their faces with . In 2022, store-based global health and beauty sales were estimated to have a value of 836.5 billion U.S. dollars and forecast to increase by over 3555 billion U.S. dollars by 2027. Judging by the retail omnichannel trends, it is. Shopify market share in 2022 (USA and Global) In 2021, it was estimated by builtwith.com that shop if I had a 29% market share in the USA this has grown. He will be leading the entire supply chain function globally and will report to the founder and CEO Bala Sarda. Subscription services 5. Influencer Marketing Industry to Reach $16.4B in 2022 . Check out the skincare market trend in China with the latest e-commerce statistics! . AI technology 3. 9. The US beauty and personal care products market is projected to register a CAGR of 5.12% during the forecast period, 2022-2027. Updated: 04 Nov 2020, 08:01 . Andrew Hutchinson Content and Social Media Manager. In 2019, the figure stood at $3.46 trillion. 2 min read . . And an ecommerce market share outpacing online retail as a whole. On March 22, ET reported that beauty marketplace Purplle had raised $45 million, giving early investor IvyCap 22x gains. These insights are included in the report as a major market contributor. Here are some stats that demonstrate how the sector is performing The spa market is predicted to be worth $154.6 billion by 2022. And as of 2022, Shopify now enjoys a 32% market share in the USA. Personalized Experiences 4. Although Amazon's growing, shoppers still prefer other channels. Beauty and fashion e-commerce platform Nykaa debuted on the stock exchanges in 2021 year as well. 2. eCommerce dollars now comprise 10% of ALL retail revenue. Close Menu. Revenue in this segment amounts to US$402 million in 2020, and is expected to show an annual growth rate (CAGR 2020-2024) of 10.2%, resulting in a market volume of US$594 million by 2024. Webinars/Events. 2 McKinsey's projection predicts that this number is due to grow to a staggering US$ 40 billion by 2022. Australians spent an unprecedented $50.46 billion in 2020. There is an increase in exposure by new beauty brands online; social media dominance continues. Sales of apparel, footwear, and accessories catapulted in 2021, hitting $180.5 billion in the US alone. The percentage of consumers who bought a cosmetic product throughout 2020 is 31.3% (source: Alioz). 80% of shoppers used a mobile phone inside of . According to eCommerce growth statistics, in 2021 eCommerce sales hit approximately $4.9 trillion worldwide. 19 July 2022. Email marketing ROI statistics for 2022 including: conversion rates, revenue per email, average email open rate, and click through rate. We also offer analytic solutions such as new product forecasting, segmentation, price and promotion evaluation, market forecasting, and more. Trendier Beauty; MeasureChina; Insight; Webinars/Events [Sample] China Beauty E-commerce Skincare Market Trend (Q3 2021) . The global beauty and personal care market is expected to touch $725 billion by 2025, according to a report by Avendus. Sep 13, 2022. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. Sociolla sees a humongous monthly visitor stat of 4,400,000. Set to be the 4th biggest eCommerce industry, beauty and self-care is massive and plays a monumental part of the eCommerce sphere. 4. e-Commerce in China: a Rapid Evolution Products. 16.75%. He sees e-commerce reaching 27% of . The most common influencer budget is $1,000 - $10,000/year, followed by $100,000 - $500,000/year. Home. Home. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. Insight. Business-to-business (B2B) ecommerce statistics also show continued growth in 2022. Unexpected increase of illegal market activity negatively impacted several categories of beauty and personal care in the year. In 2018, eCommerce sales worldwide were worth $2.8 trillion. Influencers 8. L'Oral, for example, reports 1/4 of their . Malaysia's E-commerce industry is expected to grow at an annual growth rate of 11.4 percent (CAGR 2019 -2019) and the total revenue for the entire industry is $1.31 billion. Before the pandemic . Skip to: Market Size Worldwide, Retail Insight data showed Walgreens Boots Alliance would continue to dominate as the leading health and beauty retailer in 2020, with total store-based and e-commerce sales reaching 110.2bn ($130.5bn) by the end of the year - up from 104.7bn ($124bn) in 2019 due to its pivot towards a digital transformation and online . Pet Industry Trends, Growth & Statistics in 2022 and Beyond: Unleashing Your Ecommerce Pet Marketing Strategies. MeasureCommerce Membership Join membership to view . According to a recent industry report, e-commerce will account for 20.4% of global retail sales by the end of 2022, up from only 10%. Ecommerce Fashion Statistics According to Statista, the ecommerce fashion industry's compound annual growth rate (CAGR) is tipped to reach 14.2% between 2017 and 2025, with the industry hitting a $672.71 billion valuation by 2023. When it comes to advertising and promotion beauty products, Instagram dominates all the social media platforms. Amid rising online competition, Ulta Beauty has managed to drive e-commerce sales. Top 30 Shopify-based websites 2022 revealed: examples of the best beauty stores selling cosmetics, makeup, and skincare goods. Here, you'll find some of the most important beauty industry projections and what they might mean for your business. According to retail omnichannel statistics, 45% of executives believe that omnichannel shoppers' value is 11-50% higher than that of single-channel shoppers. Mukherjee brings in over 18 years of experience and prior to joining the firm, has worked across diverse consumer goods and e-commerce companies that include Flipkart, Nestle, Avon Beauty and Zeiss. 25% of American consumers (both men and women) are currently receiving a subscription box, and another 32% of respondents plan to subscribe in the next six months. This number has exceeded about thrice its worth in 2015. Almost 40% of all eCommerce purchases during the 2018 holiday season were made on a smartphone. With an average annual growth rate of 25%, e-commerce in the region has been growing slightly ahead of the global average. Beauty market in e-commerce: the disruption in the online journey. Alibaba's e-commerce sales are now growing slower than the overall e-commerce growth rate of 34.3% with Alibaba's sales forecast to increase by just 22.8%. Markedly, sales from e-commerce operations soared 70% in fourth-quarter fiscal 2020, with continued strength in . In comparison,. From a survey data of 2,597 Shopify ecommerce stores in February of 2022, Littledata found that the average ecommerce revenue per customer is $89. Our view: Over the long term, the e-commerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4 trillion in 2026. Brick and mortar vs. E-Commerce Sales. From 2015 to 2018, Alibaba's market share of e-commerce sales in China fell from 77.6% to 53.5%. Trendier Beauty. With all that's going on, we decided to deep dive into this ever-changing world and provide you with our top beauty ecommerce trends that will continue to push the beauty industry forward in 2022. 2. Around 100 million U.S. consumers own tablets. Indian beauty e-commerce company discusses consumer trends in the country . Total global cosmetic sales in 2020 was a whopping $483 billion. The beauty industryencompassing skin care, color cosmetics, hair care, fragrances, and personal carehad a beast of a year in 2020: sales of color cosmetics fell by 33 percent globally, while overall retail sales in the beauty category declined by 15 percent.But the industry has been resilient in the past, and experts are predicting a return to growth in 2022. 17 August 2022. Anything more than US$ 190 would put you in the best 20% of Shopify stores, and more than US$ 315 would put you in the best 10% ( Littledata ). E-Commerce Statistic #5: E-Retail Sales Are Projected to Grow to $5.4 Trillion in 2022 It's not only the number of online shoppers and the market share of e-commerce businesses that are constantly growing. User penetration is 23.0% in 2020, and the average revenue per user (ARPU) currently amounts to US$53.93. Social Commerce Will Reach $958B in Sales for 2022 and is one of the Key Trends That Will Shape Influencer Marketing in 2022 . By every metric, the pet industry represents one of the most lucrative . That year, the Chinese e-commerce company was estimated to achieve net sales of. Sociolla also enjoys the status of being the most sought-after beauty shopping destination of the country. KEY STAT: In 2022, US cosmetics and beauty retail ecommerce sales will be more than double those of 2019 ($18.60 billion versus $9.21 billion). By the end of 2022, apparel and accessories will be the fastest-growing category in ecommerce sales increasing by an expected 18.9%. 14.1% in China. In the US alone, ecommerce fashion sales are expected to reach over $295 billion by 2025. The Top 10 Most Fascinating Health and Beauty Industry Statistics The global organic beauty product market is projected to reach over $22 billion by 2024. Leading e-commerce websites Philippines Q1 2022, by monthly web visits Number of registered e-commerce stores in Poland 2013-2022 Share of e-commerce sites in France 2015-2021, by revenue size Beauty consumers' focus shifts online. Will commerce remains in second place in the United States, though enjoys the largest market share globally. The size of the global beauty market will rise rapidly over the next five years The size of the global beauty marketing was $465bn in 2017 and by 2024, it's projected to be $750bn. Navigating 2022: How the cost-of-living crisis will impact global spending for the rest of the year . Revenue from affiliate marketing has steadily increased over the years, as eCommerce continues to grow in popularity. Zalora Zalora has structured its growth as the largest and fastest-growing e-commerce site in Southeast Asia (SEA) with its specialisation in fashion. Online Selling Will Get Bigger Ecommerce is the most popular online activity and has been growing exponentially. Trend 1: The e-commerce landscape is getting more competitive. Check out the latest skincare market trends in China with consumer statistics across major e-commerce platforms. Retail. Statistics show that by 2022, the affiliate marketing industry is expected to reach an estimated worth of $12 billion. Overall, success for many brands is stemming from ecommerce, with online sales predicted to account for over 23% of beauty and personal care spend by the end of 2021. 65% of a company's business comes from previous customers. Data Science . 11 2022. Ulta has far higher ecommerce sales ( $618.8 billion) and just 10.1% comes from digital channels. 3 When it comes to the skincare market . Take a look at the numbers: For beauty brandsskin care, hair care, grooming, fragrances, period care, and morethere are many opportunities up for grabs. The survey also revealed that consumers are increasingly becoming more open to interacting with new technologies. eCommerce activity has seen a huge jump over the past two years, with the pandemic forcing more of us to find alternative means to browse and buy, due to lockdowns, store closures and other restrictions. According to Custora E-Commerce Pulse, email accounted for 19.8% of all transactions . Almost every business has been touched by the COVID-19 pandemic, including the beauty and personal care industry. The beauty and personal care products market was valued at USD 434.85 billion in 2020, and it is projected to register a CAGR of 4.35% during the forecast period, 2021-2026. Increased touchpoints are another challenge when it comes to attracting consumers. 63% of consumers have more trust in brands that have an Instagram account. The . (eMarketer, 2021) 95% of all purchases are projected to be done via ecommerce. 19. During the same two-year period, e-commerce grew 50.5%.